ENDURA OFFICIAL PRUDENTIAL RIDE LONDON 2018 CYCLE CLOTHING SHOOT FOR EVANS CYCLES
Here is a selection of shots from a recent shoot I was asked to do for Evans Cycles. It featured the official cycle kit for the 2018 Prudential Ride London, created by cycle clothing brand Endura. Shot on location on a short section of the Ride London route on Leith Hill, the Evans marketing team wanted a series of contextual shots for use on social media channels and web based content.